Creative Testing — Solutions
Dotomi recognizes that creative matters! That’s why Dotomi invests time and money in creative testing with every client. Testing and refining performance at the user level – with Personalized Media – keeps improving your ROI.
We’ve been testing creative for many years at Dotomi. Our test knowledge base is deep. And we have produced conversion lifts ranging from 3% all the way up to 29%... from a single creative test. Imagine multiplying these lifts on your campaigns over the course of a year.
Dotomi’s testing arsenal ranges from simple A/B tests to advanced multivariate testing and message sequencing. Offer – branding – creative – we have tested them all. And tests are quickly analyzed once statistical significance is reached.
If you are interested in enjoying lifts like this for your site and having a dedicated team conduct all the test work for you, contact Dotomi today.
and profit from these creative testing features:
AB Testing: Ideal for testing fewer variations.
Multivariate Testing: Test many variations using scientific algorithms.
Message Sequencing: Evolve your message over time.
