Industries
Entertainment & Leisure
The Entertainment industry works hard to understand how to take content-heavy sites and monetize them. The addition of Dotomi display advertising helps drive revenue, as it allows marketers to create efficient relevant messages that match up a wide variety of entertainment content with the expressed interests of consumers.
Our entertainment & leisure clients have found that Dotomi consistently
drives value across all metrics:
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Incrementality – In addition to the conversions our entertainment & leisure clients receive from their customer base today, Dotomi adds an additional 29.9% to top line revenue
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Brand Engagement – On average, consumers exposed to Dotomi messaging are 13.0% more likely to reengage with the marketer’s brand through site visitation
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Overall Business Impact – Of all conversions on a client’s site, 0.9% of them would not have occurred without Dotomi messaging
